Alex Simonini - Portfolio

THE RELEASE PROJECT

Ventrix™ is the ultimate insulation technology that keeps the body warm without overheating, 

adapting to movement and regulating temperature. 

 

Client: The North Face

 

Play Video

Setting a collaboration with Pharrel’s blessed artist Maggie Rogers, alongside Spotify. 

The campaign celebrates the movements, empowering the users releasing layers of the track, and eventually unlocking the exclusive version of the song SPLIT STONE where The North Face athletes contributed with the soundscape acquired during their expeditions.

 

Credits: The North Face – Production: Sid Lee, Cookie Studio