Alex Simonini - Portfolio

WHO'S BEHIND YOU

The “WHO’S BEHIND YOU” campaign opens a series of initiatives showing the real power of CA Technologies applications that are behind the TREK – SEGAFREDO cycle team.

 

Client: CA Technologies

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A scenic Corsica landscape – single shot top view, with a color’s saturation to deeply feel the toughness of the road.

 

CA Technologies will further face in the future the consumers market with a bike frame-force checker that throughtout sensors allow analyzing the rider positions during the hard and tought parts of the road and suggest improvements to get better results.

CAr3

Credits: Octagon Sports Marketing

 

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