Alex Simonini - Portfolio
WHO'S BEHIND YOU
The “WHO’S BEHIND YOU” campaign opens a series of initiatives showing the real power of CA Technologies applications that are behind the TREK – SEGAFREDO cycle team.
Client: CA Technologies
A scenic Corsica landscape – single shot top view, with a color’s saturation to deeply feel the toughness of the road.
CA Technologies will further face in the future the consumers market with a bike frame-force checker that throughtout sensors allow analyzing the rider positions during the hard and tought parts of the road and suggest improvements to get better results.
Credits: Octagon Sports Marketing